SelectoGuru was launched in November 2014. The main staff is M. Hayward and Y. Frank. Hayward is a former journalist, Frank has long worked as product designer of everything from electronics to suitcases. We consult with other experts on an ad hoc basis, plus research, research, research.... While perhaps obsessed with tools for good living and with functionality, we're not so into tech for the sake of itself. We're rather more motivated by the desire to spread the best information on consumer choices, particularly in certain countries and for types of products where this is lacking, or where information tends to be geared toward the ultra-geeky.
We intend to grow this site to cover a variety of products, but quite slowly, as each article requires a significant time investment to research, write and continuously update. Nevertheless, your suggestions for subjects to cover or anything else are welcome.
All contents of SelectoGuru.com are under © copyright and may not be reproduced without written permission. We fiercely protect these rights. SelectoGuru.com is funded through a small percentage of purchases made on Amazon links. SelectoGuru.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.